Cyril and Rassie. Engineering the biggest comeback since Apollo 13.

19 June 2018, Tuesday

                                  

 

 

 

‘It’s time for all South Africans to climb back on the horse’  

 

 

Many moons back I had the opportunity, through sports sponsorship, to meet an up- and- coming young Free State rugby player.

Rassie Erasmas was great player on the field. And a great guy off the field.

Innovation was the name of his game – and for years he was in a class of his own as a flanker – going on to wear the Bok jersey on 36 occasions.

Now Rassie has his opportunity in what’s regarded as the toughest job in world rugby……………..


One of the potent tools used by great champions – and champion teams alike – is THE REALITY CHECK.

Where do we come from? Where are we now? Where do we want to be?

Let’s back track a few years for Rassie (and for Cyril)

In 2007 we were crowned Rugby World Cup Champions. It was a year when the mighty All Blacks were expected to take home the ‘Web Ellis’ trophy –  but they came badly unstuck losing in the quarterfinals to an opportunistic French team.

Four long years later, Riche McCaw, did finally get his opportunity to lift the World Cup trophy.

It feels like I have been in a long tunnel – and have just come out of it : Richie McCaw in 2011.

While the world began to feel the effects of the 2008 financial crisis, South Africans enjoyed the euphoria of the 2010 Soccer World Cup – and the associated infra-structural investment.

But, suddenly we also found ourselves thrust into a long tunnel which took our country to its knees –  President Zuma would take the country to the brink of collapse by 2017.

Thankfully, we have finally exited that long tunnel.

Finally we have real leaders.

There can be zero doubting that both Cyril and Rassie are in a class of their own.

And they’re busy engineering a better future for all South Africans.

Let’s give them all the support we can muster.It’s time for us all to climb back on the horse.

My bet is that we will all be part of one of the biggest comebacks since the Apollo 13.

Halala BRAND SOUTH AFRICA.


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